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Netflix Launches Reviewer Blog And RSS Feed
By Steve Rubel
Expert Author
Article Date: 2004-12-23
Props to Netflix for giving their consumers a voice. According to Hacking Netflix.com, the online DVD renter has quietly launched a new blog for their in-house reviewer.
This is a real blog, with comments turned on - and he's even (bravely) asking for feedback:
"This is an excellent start for Netflix, a very private company, to interact with the online community. They've been listening to us, adding RSS feeds and the much-requested Friends List feature, but it would be great to have more Netflix bloggers."
Reader Comment:
I really enjoy hackingnetflix.com, but these Netflix user weblogs are good too:
http://netflixfan.blogspot.com/
http://raven.phoenyx.net/netflix/
They pointed me to this Netflix user site which focuses on Netflix shipping problems, and is offering a bounty to any Netflix employee to step and cop to the truth on some of his issues:
http://www.manuelsweb.com/netflix.htm
What's really interesting is that all of the Netflix bloggers are practically begging for Netflix to do a real blog, not just a moview review blog.
Comment by: Shayne
About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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