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NewsBluntly Debuts, Tracks Broadcast Journalism Industry
By Steve Rubel
Expert Author
Article Date: 2004-11-29
The NewsMarket, an online platform PR pros use to deliver broadcast-standard news video to television journalists, launched a blog for the media community called NewsBluntly.
The blog features original content by for broadcast-news staffers with succinct, riffs on major - and not so major -- "inside-the-newsroom" stories. Naturally, in addition to posts and relevant links to other media blogs and useful sites, NewsBluntly also links to the latest VNRs and B-roll provided by The NewsMarket. A sound bite from the press release …
""With NewsBluntly, we're addressing television newscasters' unique social network and embracing the concept of participatory journalism," said Shoba Purushothaman, The NewsMarket's CEO and co-founder."
About the Author:
Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.
He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.
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