Archives

[2007-11-27] Rethinking Target Markets
Yes, overeducated Gen-Xers, can you believe it, it's been 16 years since Douglas Coupland Published Generation X: Tales for an Accelerated Culture.

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[2007-11-06] Measuring Brand Awareness for Free
Often, I work with marketers who aren't ready to expand their horizons to Internet marketing.

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