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What Your Web Marketer Doesn’t Know (About You) Can Kill You

By Stoney deGeyter

January 5, 2016

A good SEO needs to know a heck of a lot more than just web marketing if they want to be able to be able to market your business effectively. While you’ll be hard pressed to find an SEO who is an expert in your particular field, there are some things they need to know about you before they even begin marketing your site.

Pole Position Marketing has a standard web marketing questionnaire we send to all new prospects and/or clients. The questions we ask are designed to help us provide the client with the highest quality of service possible.

The answers to these questions help us:

  • Better understand the business, core values and and (potential) customers.

  • More quickly uncover any issues or possible issues that can hinder the performance of the search optimization campaign.

  • Establish the foundation for which improvements and successes will be measured.

  • While we’ll never be able to know everything there is to know about a client, the questions below provide a nice launch point for getting [...]

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