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MarketingNewz
Instagram Will Make Advertising Available Through An Ads API

By Chris Crum

August 4, 2015

In June, Instagram announced it would make advertising available through an Ads API and Facebook ad buying interfaces in the ensuing months, in an effort to open up ads to businesses of all sizes. It said it would open API access to a select group of Facebook Marketing Partners and agencies first, and would expand it globally throughout the year.

On Tuesday, the API Partner program launched. Whereas in the past, advertisers would have to work directly with Instagram sales people. Now, they don't. They can start advertising on Instagram as they've been able to do on Facebook and Twitter. [...]

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