|May 21, 2013|
|Pinterest Marketing 101|
|By Mike Moran|
Yesterday, Jennifer Evans Cario of SugarSpun Marketing presented our latest Biznology® Webinar about how to use Pinterest as one of your marketing strategies. Been following all the hype about Pinterest but not quite sure how it applies to your business? Maybe you’ve even taken the time to set up a Pinterest page, but never got past your first few pins.
In this Webinar, you’ll learn to leverage Pinterest for your business and target audience. You’ll learn to use Pinterest as a consumer research channel and how the knowledge gleaned from the site can bolster your content marketing efforts. You’ll better understand the types of content that perform well on Pinterest and how it can fit into your existing content and social media marketing efforts.
In this free 30-minute Biznology® Webinar, Jennifer talks about how Pinterest differs from other popular [...]
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|Google Announces A New AdMob Revamp|
|At Google I/O, Google announced today that it has rebuilt its AdMob mobile ad network technology. It incorporates tech from other Google platforms like AdSense, and adds some additional features.|
|Google Sets Up Mother's Day Page To Suggest Gift Ideas And More|
|Mother's Day is quickly approaching. Do you have all the preparations ready to celebrate the most important woman in your life? If not, Google's got your back.|
|Will Google Glass Have A Place In Sports Broadcasting?|
|Google Glass Explorer Joseph Lallouz might have answered that very question this week when he wore Glass to his hockey game. What follows is six minutes of first-person hockey that feels all too real and [...]|
|The Future of Marketing|
The more things change, the more they change. That’s my take anyway and it seems like we are in the middle a significant change once again when it comes to marketing.
Search revolutionized the way we find things and altered how companies are chosen.
Blogs and social networks shifted the playing field dramatically once again just a few short years ago.
Today, you can’t open up an RSS reader without bumping into a torrent of content on, well, content.
Marketers get it, they need [...]
|Where Should Companies Invest To Attract More Business?||Global Survey Shows Influence Marketing Seen as Lead Generation Tool, Not a Branding Exercise||Debut of Smart Sites Gives Marketers New Options for Quick Mobile Responsive, Feature Rich Site Deployments|
|Inbound, content, social, mobile, converged, omni-channel, transmedia. The list of marketing channels and strategies vying for our budgetary attention goes on and on. Where should companies invest to attract more attention and engage those that [...]||Mention “influence marketing” today and it’s a good bet that the majority of people will think of social scoring platforms like Klout, Kred and PeerIndex. These early movers in the influence space have carved a niche for themselves and the brands they’re looking to work with, by attempting to provide data on who [...]||During the first quarter of 2013, spending on mobile search rose 51%, according to Covario’s Global Paid Search Spend Analysis. And where are all those mobile search ad’s pointing? Most likely landing pages designed specifically [...]|
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